First, there’s the Mac App Store, which has a rigorous approval process that blocks most or all of the techniques that these sorts of apps use.
It’s worth considering the tools Apple has at its disposal to make the Mac safe from questionable software. The big new entry in 2019 was called New Tab and is a browser hijacker. The top 29 bad actors tracked by Malwarebytes in 2019 were adware or PUPs, which are annoying and disingenuous but not considered actually harmful. The key here is to differentiate between adware, PUPs, and malware. Suspicious, fell well down the list at 30th place in Mac- specific detections, and hundreds of spots down on a cross-platform threat list. The most common Mac malware family, OSX.Generic. …most Mac threats, and certainly the most prevalent ones of 2019, are families of adware and potentially unwanted programs (PUPs). Meanwhile, Apple has also been adjusting its policies and adding new features to fight the spread of this stuff. What it really reveals is that the Mac is increasingly a target for annoying adware apps-which isn’t quite the same as malware. It has fed a bunch of overhyped headlines around the web about malware on the Mac growing rapidly. Malwarebytes, a company that sells anti-malware software, came out with its annual report on the state of malware this week. Note: This story has not been updated for several years. Sleazy adware targets Mac users–and Apple steps up its game
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